Step into the future of marketing with the MSQ Academy, where we turn your ambitions into achievements.

No more…
Poor decisions.
Lost opportunity.
Wasted money.

Marketing doesn’t need to be that complicated.

MSQ is a structured data-backed marketing education platform designed for business leaders and marketing professionals.

  • Get your Marketing Strategy Quotient (MSQ) Rating and begin your marketing improvement pathway.

  • Join 5000 businesses that have scored their marketing performance and made better marketing decisions.

  • MSQ offers a unique process that starts with your MSQ score. Without a starting point where do you start?

  • Your business’ unique starting point then turns into knowledge, capability and, more importantly, a to-do list.

Step into the future of marketing with the MSQ Academy, where we turn your ambitions into achievements.

Step 1

Secure your spot in the MSQ Marketing Strategy Fundamentals course, designed for self-paced learning. This course equips you with the tools and methodologies needed to transform reactive, ad-hoc marketing tactics into well-considered strategic decisions, fostering business growth.

It lays the groundwork for comprehensively answering the MSQ questions by helping you recognise the gaps in your business strategy and identifying the strengths of your marketing efforts.

Ready to bypass the course and proceed directly to discovering your score? Click here.

Step 2

Discover your Marketing Strategy Quotient (MSQ) Rating – the essential piece in your marketing toolkit. Dive into 45 questions that bring clarity and enable you to maximise your marketing investments.

This distinct benchmarking tool illuminates your marketing successes [yes, there are many!] and highlights areas for enhancement. Without your MSQ score, how can you pinpoint where your marketing journey should begin?

Step 3

With your score in hand, select the path to elevate your marketing:

Enrol in the MSQ Academy:
Dive into an online, subscription-based platform offering tools and methodologies designed to guide your business towards informed marketing decisions.

Engage with an Accredited MSQ Marketing Strategist:
Bring an accredited MSQ Marketing Strategist into your team to work directly within your business, enhancing your strategic capabilities.

Partner with an Accredited MSQ Firm:
Connect with the marketing firm perfectly suited to your business's needs, backed by the credibility and expertise of MSQ accreditation.